Banker Arthur Hamilton (John Randolph) gets a call one day from a friend he thought was dead. It turns out that the friend is not a ghost, but was simply faking all along, and was placed into a new existence by a company who can give you a completely new face and life. Hamilton decides to undergo the procedure himself and becomes Tony Wilson (Rock Hudson), an artist who lives in Malibu. He is given a manservant to help him adjust but soon finds that adjusting will be the least of his worries.